UFC women's pound-for-pound champion has become the highest-paid female athlete in the world, earning $25 million in combined fight purses, sponsorships, and PPV revenue in 2025, surpassing tennis and soccer stars.
Revenue Breakdown
Fight purses totaled $8 million for three title defenses. Sponsor deals with Nike, Gatorade, and Monster Energy add $12 million. PPV share revenue contributed $5 million from record-breaking events.
Sport Growth
Women's MMA viewership has grown 300% since 2020, driven by compelling champions and the UFC's marketing investment in female fighters.
- $25M total 2025 earnings
- Highest-paid female athlete globally
- Women's MMA viewership up 300%
- Nike, Gatorade, Monster sponsorships